The Borsari 1870 Collection represents the first Italian museum of perfumery and certainly a unique museum of its kind. The collections, which include working tools, equipment for the distillation of essences and materials concerning preparations and the study of their image, bear witness to the activity of the Borsari company from 1870, the year of its foundation, until the middle of 1900. The collection, housed in the building built in the 1930s as the headquarters of the offices of the Borsari plant behind it, traces the history of the company that took its name from its founder, Lodovico.
The collection as a whole gives back an interesting chapter in the history of costume, graphics and advertising up to the first half of the twentieth century. The exhibition is completed with the original furnishings of Borsari’s chemical laboratory: the work table, the instruments and the bottles of the basic essences for preparing perfumes, next to the metal containers for storing the product.
