Utah residents consume more JELL-O per capita than other other state in America. Did you know that Utah has its own JELL-O-themed legislation, including a statewide JELL-O week? Did you know that during the 2002 Olympic Games in Salt Lake City , there was on officially licensed JELL-O pin, celebrating the city and it’s love of JELL-O? It is literally the official state snack of Utah.Jell-O is a registered trademark of Kraft Foods for varieties of gelatin desserts (fruit gels), puddings, and no-bake cream pies. The original gelatin desserts are sometimes referred to as jello.