The National Museum of Play, formerly Strong National Museum of Play, is part of The Strong in Rochester, New York, United States. Established in 1969 and based initially on the personal collection of Rochester, NY native Margaret Woodbury Strong, the museum opened to the public in 1982.The National Museum of Play is the only collections-based museum anywhere devoted solely to the study of play, and although it is a history museum, it has the interactive characteristics of a children’s museum making it the second largest museum of that type in the United States.
The museum includes exhibits that interpret the key elements of play, as well as allow guests to explore the worlds of Sesame Street, the Berenstain Bears, Reading Adventureland, and the Dancing Wings Butterfly Garden.
The museum’s exhibits are immersively themed for video games, storybooks, television shows, education, nature, history, comic books, carousel and train rides, and children’s lifestyles.