The Quaquare are heart-shaped biscuits, vaguely reminiscent of the shape of cockroaches, beetles once common in the countryside that in the Cuneo dialect are precisely called Quaquare. Each biscuit has a slightly different appearance because it is made by hand. The gilding and the color can vary, while the fragrance is unique. The Quaquare are the characteristic sweet of Genola that is produced in May, on the occasion of the patronal feast of San Marziano. Already in the 14th century it was the tradition of the feudal lord of Genola to offer these biscuits to his guests.
For several years now, the inhabitants of Genola have had a communal bakery, run by volunteers, which takes
which bakes three and a half quintals of biscuits a day for three weeks. Each family kneads its Quaquare biscuits at home and goes to the bakery respecting the shifts established by the Pro Loco. The ready dough is passed through a machine, similar to the one used to prepare pasta, which allows to obtain the characteristic shape of the biscuits.